Friday, July 10, 2009

Riversimple hydrogen-powered urban car provides fuel for thought

LONDON, ENGLAND - JUNE 16:  The River Simple c...

Image by Getty Images via Daylife

By Michael Mulcahy

The Riversimple Urban Car, a hydrogen-powered two-seater capable of speeds up to 50mph and of traveling more than 200 miles without refueling, was unveiled in London this week. While the prototype car is itself a welcome development in sustainable travel, the aim of the company behind it is even more ambitious: to completely eliminate the environmental impact of personal transport.

Hugo Spowers, a disillusioned former motorsport engineer and racing driver, believes the existing car industry is moribund and incapable of real change. He founded Riversimple as an alternative business model driven by five fairly uncompromising principles: design a new kind of car; make its design and development completely open source; don't sell cars, but lease them; distribute manufacturing to small, local factories; and enable broader and more participatory ownership.

Riversimple hydrogen-powered urban car provides fuel for thought

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