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Tony Bradley
The results are in from comScore for the most recent quarter for smartphone usage in the United States. With smartphone use up 18 percent over the previous quarter, topping 42 million users, Google's Android mobile operating system stands out as the dominant winner for this quarter.
The smartphone statistics from this quarter demonstrate that the smartphone is still viewed primarily as a business tool rather than a consumer toy. Businesses and business professionals continue to embrace BlackBerry and Android devices, in all of their many shapes and forms, over the Apple iPhone.
Verizon's massive marketing effort leading to the launch of the Motorola Droid, and Google's major media attention for the introduction of the Nexus One appear to have paid off. Android more than doubled its market share over the previous quarter--jumping more than 250 percent from 2.8 percent of the U.S. smartphone market to 7.1 percent.
Apparently, much of that market share increase came at Microsoft's expense. Microsoft finally unveiled thenext generation Windows Phone 7 platform, but that hasn't helped stop the bleeding for the current Windows Mobile devices. In fact, the lack of a path to upgrade current devices to the new Windows Phone 7 operating system when it arrives, and the lack of backward compatibility to run current Windows Mobile apps probably mean Microsoft can expect sharp losses in the next quarter as well.