Tuesday, May 26, 2009

Watch the Google anthill move toward social and real time

Google, Inc.

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By Robert Scoble

This week is a key moment in Google’s life. It is being challenged by a change in the ecosystem. We’ve seen this happen with other companies before. Remember Microsoft in 1994-1996? It responded to the changes in how we exchange information by turning the company hard toward the Internet. Too hard, actually. Bill Gates steered his battleship right into the DOJ’s iceberg. The water it took on from the gash in its side slowed it down for eight years already.

This week Google is having its I/O conference. Executives there told me to be there to witness the shift. They’ve also given me a small look at some of what’s coming. One even told me that it’ll be like the first Microsoft NT developer’s conference in its importance of what gets shown.

Watch the Google anthill move toward social and real time

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