Search satisfaction high as Google rules the group

Image via CrunchBase

by Tom Krazit

Americans are apparently quite happy with their Internet search options.

That's the conclusion reached by a survey of U.S. consumers conducted earlier this year by the American Customer Satisfaction Index and scheduled to be released Tuesday. The Internet portals and search engines category--made up of Google, Yahoo, and Microsoft--scored an 83 on the index, far ahead of the score of 75 amassed by the PC industry.

Google leads the industry in both market share and customer satisfaction, posting a score of 86. That's one of the highest satisfaction scores recorded by any one company, said Larry Freed, president and CEO of ForeSee Results, which interpreted the survey results. "What's interesting is that Google has really set an expectation with consumers and they've done a good job living up to it," he said.

Search satisfaction high as Google rules the group | Webware - CNET

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